Date
5 May, 2024
Client Name
Xiq
Lcoation
United States
This six-month project aimed to transform the B2B sales process for a leading tech company using advanced technologies like AI, machine learning, and big data analytics. The goal was to boost the efficiency of sales representatives and improve overall sales performance. The company faced challenges such as excessive time spent researching prospects, evolving buyer behavior, and the need for personalized, data-driven sales strategies. Additionally, managing global teams and maintaining consistent sales materials was difficult.
This six-month project aimed to transform the B2B sales process for a leading tech company using advanced technologies like AI, machine learning, and big data analytics. The goal was to boost the efficiency of sales representatives and improve overall sales performance. The company faced challenges such as excessive time spent researching prospects, evolving buyer behavior, and the need for personalized, data-driven sales strategies. Additionally, managing global teams and maintaining consistent sales materials was difficult.
The company’s sales representatives were spending too much time on research, leaving less time for actual selling. At the same time, buyer behaviors were changing, demanding more personalized and data-driven solutions. Managing a global sales team further complicated the process, requiring multi-language support and location-based pricing strategies. Inconsistent sales materials across different markets created additional issues.
One of the main challenges was that sales representatives spent excessive amounts of time researching prospects, leaving less time for actual selling. This reduced productivity and hindered overall sales performance.
The company needed to adapt to new buying behaviors, which demanded a more personalized, data-driven approach to engaging potential clients.
With international teams in place, the company required multi-language support and location-based pricing models to cater to different markets.
Sales reps lacked easy access to up-to-date sales materials, resulting in inconsistent presentations and messaging across regions.
To address these challenges, the team implemented several cutting-edge tools and technologies that transformed the sales process:
Vercel ensured rapid performance and reliability, crucial for handling real-time sales data
Next.js improved SEO and user experience with faster page transitions, enhancing the browsing experience for reps and clients.
The platform was optimized for fast loading and responsiveness, giving reps quick access to real-time data.
Sanity CMS enabled easy updates to sales materials, ensuring reps always had the latest content for consistent presentations.
Cloudflare Workers provided multi-language support, allowing reps to access localized content for different markets.
50+ customizable content blocks allowed reps to quickly create tailored presentations for different clients.
increase in profits to 126% over competitors
increased in overall revenue
Return OI
scaling
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@Devsinc Solutions
Lead Developer @Devsinc Solutions